{"product_id":"directions-color-cerise","title":"Color #Cerise","description":"\u003cp\u003eDirections Color #Cerise is a semi-permanent hair dye in an intense cherry pink shade that gives your hair an instant bold color boost. This deep pink hue is perfect for anyone who loves striking looks with a glossy finish. Whether you're going for a full head or just some playful highlights, Cerise will definitely turn heads.\u003c\/p\u003e\n\u003cp\u003eThe caring formula contains no ammonia, peroxide or PPD, making it super gentle on your hair. Thanks to the added conditioner, your hair stays not only vibrant pink but also soft and shiny. For the most vivid result, apply the color to bleached hair (level 10). Bonus: you can mix it with other Directions shades to create your own custom color.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis hair dye:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eis a semi-permanent hair color in deep cherry pink\u003c\/li\u003e\n\u003cli\u003eprovides a bold and glossy color boost\u003c\/li\u003e\n\u003cli\u003eworks best on light or bleached hair\u003c\/li\u003e\n\u003cli\u003eready to apply without developer\u003c\/li\u003e\n\u003cli\u003econditioning formula for soft and smooth hair\u003c\/li\u003e\n\u003cli\u003efree from ammonia, PPD and peroxide\u003c\/li\u003e\n\u003cli\u003eall shades are mixable\u003c\/li\u003e\n\u003cli\u003eideal for creative and temporary hair coloring\u003c\/li\u003e\n\u003cli\u003evegan\u003c\/li\u003e\n\u003cli\u003efragrance free\u003c\/li\u003e\n\u003cli\u003esulfate free\u003c\/li\u003e\n\u003cli\u003ecruelty free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e---\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (And) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Propylene Glycol, Methylparaben, Formic Acid, Basic Violet 16, Basic Violet 2, HC Yellow No.4, Basic Red 51.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContent: \u003c\/strong\u003e100 ml.\u003c\/p\u003e\n\u003cp\u003e---\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply the color evenly to dry hair using a brush or your hands (wear gloves).\u003c\/li\u003e\n\u003cli\u003eMake sure every strand is fully covered.\u003c\/li\u003e\n\u003cli\u003eLeave the dye on for 15 to 30 minutes for an intense result.\u003c\/li\u003e\n\u003cli\u003eRinse your hair thoroughly with cold water until the water runs clear. Do not use shampoo.\u003c\/li\u003e\n\u003cli\u003eDry and style your hair as desired.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Directions","offers":[{"title":"Default Title","offer_id":56509381017983,"sku":"DIR19","price":5.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0859\/0275\/4068\/files\/directions-color-cerise-68953388679551.webp?v=1764861340","url":"https:\/\/www.boozstoreyshop.com\/products\/directions-color-cerise","provider":"Boozyshop","version":"1.0","type":"link"}